tamago ya case study analysis

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Tamago-Ya of Japan: Delivering Lunch Boxes to Your Work

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Tamago-ya of Japan: Delivering Lunch Boxes to Your Work

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Tamago-ya of japan: delivering lunch boxes to your work description.

Tamago-ya is a family-owned business located in Tokyo, Japan. The company has captured a unique position in the market of selling pre-packaged lunch boxes to business professionals by maintaining high quality and reliable delivery. In order for Tamago-ya to guarantee such a high level of customer service, it has created an operational culture wherein those who deliver orders also engage in judging customer demand and feedback, those who supply food materials must be able to respond to variation in demand on a daily basis, and those who plan the production and distribution schedule must forecast and adjust on a real-time basis. Tamago-ya competes with convenience stores, which offer less variety in their menu options throughout the month, can stock-out on popular choices, and tend to have long lines during the lunchtime rush. However, Tamago-ya is faced with many challenges--including demand forecasting, supply planning, and long-term strategic planning.

Case Description Tamago-ya of Japan: Delivering Lunch Boxes to Your Work

Strategic managment tools used in case study analysis of tamago-ya of japan: delivering lunch boxes to your work, step 1. problem identification in tamago-ya of japan: delivering lunch boxes to your work case study, step 2. external environment analysis - pestel / pest / step analysis of tamago-ya of japan: delivering lunch boxes to your work case study, step 3. industry specific / porter five forces analysis of tamago-ya of japan: delivering lunch boxes to your work case study, step 4. evaluating alternatives / swot analysis of tamago-ya of japan: delivering lunch boxes to your work case study, step 5. porter value chain analysis / vrio / vrin analysis tamago-ya of japan: delivering lunch boxes to your work case study, step 6. recommendations tamago-ya of japan: delivering lunch boxes to your work case study, step 7. basis of recommendations for tamago-ya of japan: delivering lunch boxes to your work case study, quality & on time delivery.

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Case Analysis of Tamago-ya of Japan: Delivering Lunch Boxes to Your Work

Tamago-ya of Japan: Delivering Lunch Boxes to Your Work is a Harvard Business (HBR) Case Study on Technology & Operations , Texas Business School provides HBR case study assignment help for just $9. Texas Business School(TBS) case study solution is based on HBR Case Study Method framework, TBS expertise & global insights. Tamago-ya of Japan: Delivering Lunch Boxes to Your Work is designed and drafted in a manner to allow the HBR case study reader to analyze a real-world problem by putting reader into the position of the decision maker. Tamago-ya of Japan: Delivering Lunch Boxes to Your Work case study will help professionals, MBA, EMBA, and leaders to develop a broad and clear understanding of casecategory challenges. Tamago-ya of Japan: Delivering Lunch Boxes to Your Work will also provide insight into areas such as – wordlist , strategy, leadership, sales and marketing, and negotiations.

Case Study Solutions Background Work

Tamago-ya of Japan: Delivering Lunch Boxes to Your Work case study solution is focused on solving the strategic and operational challenges the protagonist of the case is facing. The challenges involve – evaluation of strategic options, key role of Technology & Operations, leadership qualities of the protagonist, and dynamics of the external environment. The challenge in front of the protagonist, of Tamago-ya of Japan: Delivering Lunch Boxes to Your Work, is to not only build a competitive position of the organization but also to sustain it over a period of time.

Strategic Management Tools Used in Case Study Solution

The Tamago-ya of Japan: Delivering Lunch Boxes to Your Work case study solution requires the MBA, EMBA, executive, professional to have a deep understanding of various strategic management tools such as SWOT Analysis, PESTEL Analysis / PEST Analysis / STEP Analysis, Porter Five Forces Analysis, Go To Market Strategy, BCG Matrix Analysis, Porter Value Chain Analysis, Ansoff Matrix Analysis, VRIO / VRIN and Marketing Mix Analysis.

Texas Business School Approach to Technology & Operations Solutions

In the Texas Business School, Tamago-ya of Japan: Delivering Lunch Boxes to Your Work case study solution – following strategic tools are used - SWOT Analysis, PESTEL Analysis / PEST Analysis / STEP Analysis, Porter Five Forces Analysis, Go To Market Strategy, BCG Matrix Analysis, Porter Value Chain Analysis, Ansoff Matrix Analysis, VRIO / VRIN and Marketing Mix Analysis. We have additionally used the concept of supply chain management and leadership framework to build a comprehensive case study solution for the case – Tamago-ya of Japan: Delivering Lunch Boxes to Your Work

Step 1 – Problem Identification of Tamago-ya of Japan: Delivering Lunch Boxes to Your Work - Harvard Business School Case Study

The first step to solve HBR Tamago-ya of Japan: Delivering Lunch Boxes to Your Work case study solution is to identify the problem present in the case. The problem statement of the case is provided in the beginning of the case where the protagonist is contemplating various options in the face of numerous challenges that Tamago Ya is facing right now. Even though the problem statement is essentially – “Technology & Operations” challenge but it has impacted by others factors such as communication in the organization, uncertainty in the external environment, leadership in Tamago Ya, style of leadership and organization structure, marketing and sales, organizational behavior, strategy, internal politics, stakeholders priorities and more.

Step 2 – External Environment Analysis

Texas Business School approach of case study analysis – Conclusion, Reasons, Evidences - provides a framework to analyze every HBR case study. It requires conducting robust external environmental analysis to decipher evidences for the reasons presented in the Tamago-ya of Japan: Delivering Lunch Boxes to Your Work. The external environment analysis of Tamago-ya of Japan: Delivering Lunch Boxes to Your Work will ensure that we are keeping a tab on the macro-environment factors that are directly and indirectly impacting the business of the firm.

What is PESTEL Analysis? Briefly Explained

PESTEL stands for political, economic, social, technological, environmental and legal factors that impact the external environment of firm in Tamago-ya of Japan: Delivering Lunch Boxes to Your Work case study. PESTEL analysis of " Tamago-ya of Japan: Delivering Lunch Boxes to Your Work" can help us understand why the organization is performing badly, what are the factors in the external environment that are impacting the performance of the organization, and how the organization can either manage or mitigate the impact of these external factors.

How to do PESTEL / PEST / STEP Analysis? What are the components of PESTEL Analysis?

As mentioned above PESTEL Analysis has six elements – political, economic, social, technological, environmental, and legal. All the six elements are explained in context with Tamago-ya of Japan: Delivering Lunch Boxes to Your Work macro-environment and how it impacts the businesses of the firm.

How to do PESTEL Analysis for Tamago-ya of Japan: Delivering Lunch Boxes to Your Work

To do comprehensive PESTEL analysis of case study – Tamago-ya of Japan: Delivering Lunch Boxes to Your Work , we have researched numerous components under the six factors of PESTEL analysis.

Political Factors that Impact Tamago-ya of Japan: Delivering Lunch Boxes to Your Work

Political factors impact seven key decision making areas – economic environment, socio-cultural environment, rate of innovation & investment in research & development, environmental laws, legal requirements, and acceptance of new technologies.

Government policies have significant impact on the business environment of any country. The firm in “ Tamago-ya of Japan: Delivering Lunch Boxes to Your Work ” needs to navigate these policy decisions to create either an edge for itself or reduce the negative impact of the policy as far as possible.

Data safety laws – The countries in which Tamago Ya is operating, firms are required to store customer data within the premises of the country. Tamago Ya needs to restructure its IT policies to accommodate these changes. In the EU countries, firms are required to make special provision for privacy issues and other laws.

Competition Regulations – Numerous countries have strong competition laws both regarding the monopoly conditions and day to day fair business practices. Tamago-ya of Japan: Delivering Lunch Boxes to Your Work has numerous instances where the competition regulations aspects can be scrutinized.

Import restrictions on products – Before entering the new market, Tamago Ya in case study Tamago-ya of Japan: Delivering Lunch Boxes to Your Work" should look into the import restrictions that may be present in the prospective market.

Export restrictions on products – Apart from direct product export restrictions in field of technology and agriculture, a number of countries also have capital controls. Tamago Ya in case study “ Tamago-ya of Japan: Delivering Lunch Boxes to Your Work ” should look into these export restrictions policies.

Foreign Direct Investment Policies – Government policies favors local companies over international policies, Tamago Ya in case study “ Tamago-ya of Japan: Delivering Lunch Boxes to Your Work ” should understand in minute details regarding the Foreign Direct Investment policies of the prospective market.

Corporate Taxes – The rate of taxes is often used by governments to lure foreign direct investments or increase domestic investment in a certain sector. Corporate taxation can be divided into two categories – taxes on profits and taxes on operations. Taxes on profits number is important for companies that already have a sustainable business model, while taxes on operations is far more significant for companies that are looking to set up new plants or operations.

Tariffs – Chekout how much tariffs the firm needs to pay in the “ Tamago-ya of Japan: Delivering Lunch Boxes to Your Work ” case study. The level of tariffs will determine the viability of the business model that the firm is contemplating. If the tariffs are high then it will be extremely difficult to compete with the local competitors. But if the tariffs are between 5-10% then Tamago Ya can compete against other competitors.

Research and Development Subsidies and Policies – Governments often provide tax breaks and other incentives for companies to innovate in various sectors of priority. Managers at Tamago-ya of Japan: Delivering Lunch Boxes to Your Work case study have to assess whether their business can benefit from such government assistance and subsidies.

Consumer protection – Different countries have different consumer protection laws. Managers need to clarify not only the consumer protection laws in advance but also legal implications if the firm fails to meet any of them.

Political System and Its Implications – Different political systems have different approach to free market and entrepreneurship. Managers need to assess these factors even before entering the market.

Freedom of Press is critical for fair trade and transparency. Countries where freedom of press is not prevalent there are high chances of both political and commercial corruption.

Corruption level – Tamago Ya needs to assess the level of corruptions both at the official level and at the market level, even before entering a new market. To tackle the menace of corruption – a firm should have a clear SOP that provides managers at each level what to do when they encounter instances of either systematic corruption or bureaucrats looking to take bribes from the firm.

Independence of judiciary – It is critical for fair business practices. If a country doesn’t have independent judiciary then there is no point entry into such a country for business.

Government attitude towards trade unions – Different political systems and government have different attitude towards trade unions and collective bargaining. The firm needs to assess – its comfort dealing with the unions and regulations regarding unions in a given market or industry. If both are on the same page then it makes sense to enter, otherwise it doesn’t.

Economic Factors that Impact Tamago-ya of Japan: Delivering Lunch Boxes to Your Work

Social factors that impact tamago-ya of japan: delivering lunch boxes to your work, technological factors that impact tamago-ya of japan: delivering lunch boxes to your work, environmental factors that impact tamago-ya of japan: delivering lunch boxes to your work, legal factors that impact tamago-ya of japan: delivering lunch boxes to your work, step 3 – industry specific analysis, what is porter five forces analysis, step 4 – swot analysis / internal environment analysis, step 5 – porter value chain / vrio / vrin analysis, step 6 – evaluating alternatives & recommendations, step 7 – basis for recommendations, references :: tamago-ya of japan: delivering lunch boxes to your work case study solution.

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Tamago-ya of Japan: Delivering Lunch Boxes to Your Work Harvard Case Solution & Analysis

Home >> Harvard Case Study Analysis Solutions >> Tamago-ya of Japan: Delivering Lunch Boxes to Your Work

Tamago-I is a family run business located in Tokyo, Japan. The company has captured a unique position in the market of sales of finished lunch boxes to business professionals, while maintaining high quality and delivery reliability. To Tamago-I to ensure a high level of customer service, it has created an operational culture where those who deliver orders to participate in the evaluation of consumer demand, and please those who supply food materials must be able to respond to changes in demand on a daily basis, and those planning to production and distribution schedule must anticipate and adjust in real time. Tamago-I compete with stores that offer less variety in their menu options during the month, the stock to be a popular choice, and tend to have long lines at lunch rush. However, Tamago-I faced many challenges -., Including forecasting of demand, supply planning and long-term strategic planning "Hide by Jin Whang, Shinya Fushimi, Jason Kaminsky, Veronica Rocha, John Tsou Source : Stanford Graduate School of 11 pages of business. Publication Date: September 9, 2007. Prod. #: GS60-PDF-ENG

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Tamago-ya of Japan: Delivering Lunch Boxes to Your Work Case Solution & Answer

Home » Case Study Analysis Solutions » Tamago-ya of Japan: Delivering Lunch Boxes to Your Work

Tamago-ya is a family company based in Tokyo, Japan. The company has gained a unique position in the market for the sale of pre-packaged lunch boxes professionals who maintain a high quality and reliable delivery. Tamago-ya to ensure a high level of customer service, created a work culture in which they provide orders are also undertaken to assess customer demand and feedback, which provide food must be able to respond to changes in demand on a daily basis, and those who plan the timing of production and distribution must anticipate and address in real time mode. Tamago-ya compete with convenience stores, which offer less variety in their menu throughout the month, you can store the options that appear in popular, and tend to have long lines during the lunch rush. However, Tamago-ya faces many challenges – including estimates of demand, supply planning and strategic long-term planning. by Jin Whang, Shinya Fushimi, Jason Kaminsky, Veronica Rocha John Tsou Source: Stanford Graduate School of Business 11 pages. Release Date: September 9, 2007. Prod #: GS60-PDF-ENG Tamago-ya of Japan: Delivery lunchboxes your solution when working

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Marketing Process Analysis

Segmentation, targeting, positioning, marketing strategic planning, marketing 5 concepts analysis, swot analysis & matrix, porter five forces analysis, pestel / pest / step analysis, cage distance analysis international marketing analysis leadership, organizational resilience analysis, bcg matrix / growth share matrix analysis, block chain supply chain management, paei management roles, leadership with empathy & compassion, triple bottom line analysis, mckinsey 7s analysis, smart analysis, vuca analysis ai ethics analysis analytics, tamago-ya of japan: delivering lunch boxes to your work swot analysis & matrix / mba resources.

Tamago-ya of Japan: Delivering Lunch Boxes to Your Work
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Definition of SWOT Analysis

What is SWOT Analysis & Matrix? How you can use SWOT Analysis for Tamago-ya of Japan: Delivering Lunch Boxes to Your Work

At EMBA PRO , we specialize at analyzing & providing comprehensive, corporate SWOT Analysis of Tamago-ya of Japan: Delivering Lunch Boxes to Your Work case study. Tamago-ya of Japan: Delivering Lunch Boxes to Your Work "referred as Tamago Ya in this analysis " is a Harvard Business Review (HBR) case study used for MBA & EMBA programs . It is written by Jin Whang, Shinya Fushimi, Jason Kaminsky, Veronica Rocha and deals with topics in areas such as Technology & Operations Customer service, Manufacturing, Supply chain SWOT Analysis stands for – Strengths, Weaknesses, Opportunities, and Threats that Tamago Ya encounters both internally and in macro environment that it operates in. Strengths and Weaknesses are often restricted to company’s internal - resources, skills and limitations. Opportunities and Threats are factors that are analyzed in view of the prevalent market forces and other factors such as economic , technological, political, social, health & safety, and legal & environmental. According to global executive survey done by Harvard Business Review & Brightline Initiative – Only 20% of the strategic targets set by organizations are realized. Rest 80% of the strategic targets are not achieved because of incomprehensive planning, limited resource allocation, and poor execution. The successful organizations such as Tamago Ya are the one who able to predict market trends better than others, provide resources to develop products and services to leverage those trends, able to counter competitors’ threats, and meet customers’ expected value proposition.

Case Description of Tamago-ya of Japan: Delivering Lunch Boxes to Your Work Case Study

Case Authors : Jin Whang, Shinya Fushimi, Jason Kaminsky, Veronica Rocha

Topic : technology & operations, related areas : customer service, manufacturing, supply chain, case study solution & analysis of tamago-ya of japan: delivering lunch boxes to your work, pestel / pest / step analysis of tamago-ya of japan: delivering lunch boxes to your work case study, urgent - 12hr.

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What are the Four Elements of SWOT Analysis? How to use them for Tamago-ya of Japan: Delivering Lunch Boxes to Your Work case study?

The four key elements of SWOT analysis are - Strengths, Weaknesses, Opportunities & Threats . Tamago Ya can use strengths to create niche positioning in the market, can strive to reduce & remove weaknesses so that it can better compete with competitors, look out to leverage opportunities provided by industry structure, regulations and other development in external environment, and finally make provisions and develop strategies to mitigate threats that can undermine the business model of Tamago Ya.

	Opportunities	Threats
	Using Tamago Ya strengths to consolidate and expand the market position.	Tamago Ya can use two approaches - building on present strengths, or analyze the trend and build processes to two pronged market penetration approach.
	Building strategies based on consumer oriented product development and marketing approach.	Tamago Ya should just get out of these business areas and focus on strength and threats box , or on weakness and opportunities box.

For more detailed SWOT Matrix strategy please go through the detailed analysis of strengths, weaknesses, opportunities, and threats in next section.

What are Strengths in SWOT Analysis

Strengths - Tamago-ya of Japan: Delivering Lunch Boxes to Your Work

Strengths are the Tamago Ya capabilities and resources that it can leverage to build a sustainable competitive advantage in the marketplace. Strengths come from positive aspects of five key resources & capabilities - activities & processes, physical resources such as land, building, financial resources, human resources, and past experiences and successes .

- Superior product and services quality can help Tamago Ya to further increase its market share as the current customer are extremely loyal to it. According to Jin Whang, Shinya Fushimi, Jason Kaminsky, Veronica Rocha in Tamago-ya of Japan: Delivering Lunch Boxes to Your Work study – there are enough evidences that with such a high quality of products and services, Tamago Ya can compete with other global players in international market.

- Strong relationship with existing suppliers – As an incumbent in the industry, Tamago Ya has strong relationship with its suppliers and other members of the supply chain. According to Jin Whang, Shinya Fushimi, Jason Kaminsky, Veronica Rocha , the organization can increase products and services by leveraging the skills of its suppliers and supply chain partners.

- Managing Regulations and Business Environment – Tamago Ya operates in an environment where it faces numerous regulations and government diktats. In Customer service, Manufacturing, Supply chain areas, the firm needs to navigate environment by building strong relationship with lobby groups and political network.

- Robust Domestic Market that Tamago Ya Operates in - The domestic market in which Tamago Ya is operating is both a source of strength and roadblock to the growth and innovation of the company. Based on details provided in the Tamago-ya of Japan: Delivering Lunch Boxes to Your Work case study – Tamago Ya can easily grow in its domestic market without much innovation but will require further investment into research and development to enter international market. The temptation so far for the managers at Tamago Ya is to focus on the domestic market only.

- Diverse Product Portfolio of Tamago Ya – The products and brand portfolio of Tamago Ya is enabling it to target various segments in the domestic market at the same time. This has enabled Tamago Ya to build diverse revenue source and profit mix.

- Intellectual Property Rights – Tamago Ya has garnered a wide array of patents and copyrights through innovation and buying those rights from the creators. This can help Tamago Ya in thwarting the challenges of competitors in various industries Customer service, Manufacturing, Supply chain.

- High Margins – Tamago Ya charges a premium compare to its competitors. According to Jin Whang, Shinya Fushimi, Jason Kaminsky, Veronica Rocha of Tamago-ya of Japan: Delivering Lunch Boxes to Your Work case study, this has provided Tamago Ya resources to not only thwart competitive pressures but also to invest into research and development.

What are Weakness in SWOT Analysis

Weakness- Tamago-ya of Japan: Delivering Lunch Boxes to Your Work

Weaknesses are the areas, capabilities or skills in which Tamago Ya lacks. It limits the ability of the firm to build a sustainable competitive advantage. Weaknesses come from lack or absence of five key resources & capabilities - financial resources, physical resources such as land, building, past experiences and successes, activities & processes, and human resources .

- Customer Dissatisfaction – Even though the demand for products have not gone down but there is a simmering sense of dissatisfaction among the customers of Tamago Ya . It is reflected on the reviews on various on-line platforms. Tamago Ya should focus on areas where it can improve the customer purchase and post purchase experience.

- Project Management is too focused on internal delivery rather than considering all the interests of external stakeholders. This approach can lead to poor public relation and customer backlash.

- Tamago Ya business model can be easily replicated even with the number of patents and copyrights the company possess. The intellectual property rights are very difficult to implement in the industry that Tamago Ya operates in. According to Jin Whang, Shinya Fushimi, Jason Kaminsky, Veronica Rocha , Intellectual Property Rights are effective in thwarting same size competition but it is difficult to stop start ups disrupting markets at various other levels.

- Lack of critical talent – I believe that Tamago Ya is suffering from lack of critical talent especially in the field of technology & digital transformation. Tamago Ya is struggling to restructure processes in light of developments in the field of Artificial Intelligence (AI) and machine learning.

- Low Return on Investment – Even though Tamago Ya is having a stable balance sheet, one metrics that needs reflection is “Return on Invested Capital”. According to Jin Whang, Shinya Fushimi, Jason Kaminsky, Veronica Rocha in areas Customer service, Manufacturing, Supply chain that Tamago Ya operates in the most reliable measure of profitability is Return on Invested Capital rather than one favored by financial analysts such as – Return on Equity & Return on Assets.

- Organization Culture – It seems that organization culture of Tamago Ya is still dominated by turf wars within various divisions, leading to managers keeping information close to their chests. According to Jin Whang, Shinya Fushimi, Jason Kaminsky, Veronica Rocha of Tamago-ya of Japan: Delivering Lunch Boxes to Your Work case study, this can lead to serious road blocks in future growth as information in silos can result can lead to missed opportunities in market place.

What are Opportunities in SWOT Analysis

Opportunities- Tamago-ya of Japan: Delivering Lunch Boxes to Your Work

Opportunities are macro environment factors and developments that Tamago Ya can leverage either to consolidate existing market position or use them for further expansion. Opportunities can emerge from various factors such as - changes in consumer preferences, political developments & policy changes, technological innovations, economic growth, and increase in consumer disposable income .

- Changing Technology Landscape – Machine learning and Artificial Intelligence boom is transforming the technology landscape that Tamago Ya operates in. According to Jin Whang, Shinya Fushimi, Jason Kaminsky, Veronica Rocha , Tamago Ya can use these developments in improving efficiencies, lowering costs, and transforming processes.

- E-Commerce and Social Media Oriented Business Models – E-commerce business model can help Tamago Ya to tie up with local suppliers and logistics provider in international market. Social media growth can help Tamago Ya to reduce the cost of entering new market and reaching to customers at a significantly lower marketing budget. It can also lead to crowd sourcing various services and consumer oriented marketing based on the data and purchase behavior.

- Access to International Talent in Global Market – One of the challenges Tamago Ya facing right now is limited access to high level talent market because of limited budget. Expansion into international market can help Tamago Ya to tap into international talent market. According to Jin Whang, Shinya Fushimi, Jason Kaminsky, Veronica Rocha , it can also help in bringing the talent into domestic market and expanding into new areas Customer service, Manufacturing, Supply chain.

- Reducing Cost of Market Entry and Marketing into International Markets – According to Jin Whang, Shinya Fushimi, Jason Kaminsky, Veronica Rocha, globalization along with boom in digital marketing and social media has considerably reduced the risks of market entry and marketing in international market.

- Increasing Standardization – Tamago Ya can leverage this trend to reduce the number of offerings in the market and focus the marketing efforts on only the most successful products.

- Lucrative Opportunities in International Markets – Globalization has led to opportunities in the international market. Tamago Ya is in prime position to tap on those opportunities and grow the market share. According to Jin Whang, Shinya Fushimi, Jason Kaminsky, Veronica Rocha , growth in international market can also help Tamago Ya to diversify the risk as it will be less dependent on the domestic market for revenue.

What are Threats in SWOT Analysis

Threats- Tamago-ya of Japan: Delivering Lunch Boxes to Your Work

Threats are macro environment factors and developments that can derail business model of Tamago Ya. Threats can emerge from various factors such as - changes in consumer preferences, increase in consumer disposable income, economic growth, political developments & policy changes, and technological innovations .

- Culture of sticky prices in the industry – Tamago Ya operates in an industry where there is a culture of sticky prices. According to Jin Whang, Shinya Fushimi, Jason Kaminsky, Veronica Rocha of Tamago-ya of Japan: Delivering Lunch Boxes to Your Work case study, this can lead to inability on part of the organization to increase prices that its premium prices deserve.

- Increasing bargaining power of buyers – Over the years the bargaining power of customers of Tamago Ya has increased significantly that is putting downward pressure on prices. The company can pursue horizontal integration to consolidate and bring efficiencies but I believe it will be a short term relief. According to Jin Whang, Shinya Fushimi, Jason Kaminsky, Veronica Rocha , Tamago Ya needs fundamental changes to business model rather than cosmetic changes.

- Squeezing Middle Class in Developed and Developing World – The growing inequality is one of the biggest threat to not only globalization but also to capitalism. Tamago Ya first hand witnessed the impact of it where it has seen lower demand of its products from middle class customers in US and EU market.

- Increasing costs component for working in developed market because of environmental regulations – Tamago Ya has to deal with these costs as governments are trying to levy higher environmental taxes to promote cleaner options. For Tamago Ya it may result into higher logistics costs and higher packaging costs.

- International Geo-Political Factors – Since the Trump election, geo-political factors have taken a turn for growing protectionism. Developments such as Brexit, Russian sanctions, foreign exchange crisis & inflation in Venezuela, lower oil prices etc are impacting international business environment. Tamago Ya should closely focus on these events and make them integral to strategy making.

- Credit Binge post 2008 Recession – Easy access to credit can be over any time, so Tamago Ya should focus on reducing its dependence on debt to expand. The party has lasted for more than a decade and rollback from Fed can result in huge interest costs for Tamago Ya.

5C Marketing Analysis of Tamago-ya of Japan: Delivering Lunch Boxes to Your Work

4p marketing analysis of tamago-ya of japan: delivering lunch boxes to your work, porter five forces analysis and solution of tamago-ya of japan: delivering lunch boxes to your work, porter value chain analysis and solution of tamago-ya of japan: delivering lunch boxes to your work, case memo & recommendation memo of tamago-ya of japan: delivering lunch boxes to your work, blue ocean analysis and solution of tamago-ya of japan: delivering lunch boxes to your work, marketing strategy and analysis tamago-ya of japan: delivering lunch boxes to your work, vrio /vrin analysis & solution of tamago-ya of japan: delivering lunch boxes to your work, pestel / step / pest analysis of tamago-ya of japan: delivering lunch boxes to your work, case study solution of tamago-ya of japan: delivering lunch boxes to your work, swot analysis and solution of tamago-ya of japan: delivering lunch boxes to your work, references & further readings.

Jin Whang, Shinya Fushimi, Jason Kaminsky, Veronica Rocha (2018) , "Tamago-ya of Japan: Delivering Lunch Boxes to Your Work Harvard Business Review Case Study. Published by HBR Publications.

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Tamago-ya of Japan: Delivering Lunch Boxes to Your Work

Subjects Covered Customer service Demand analysis Distribution planning Family-owned businesses Logistics Production planning Supply chain management

by Jin Whang, Shinya Fushimi, Jason Kaminsky, Veronica Rocha, John Tsou

Source: Stanford Graduate School of Business

11 pages. Publication Date: Sep 09, 2007. Prod. #: GS60-PDF-ENG

Tamago-ya of Japan: Delivering Lunch Boxes to Your Work Harvard Case Study Solution and HBR and HBS Case Analysis

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Tamago-ya of Japan Delivering Lunch Boxes to Your Work Porter Five Forces Analysis

Posted by Zander Henry on Aug-22-2018

Porter Five (5) Forces Model

Porter Five (5) Forces Model was proposed by Michael E. Porter in 1979. The purpose was to assess and evaluate the competitive positioning and strengths of business organisations. The model has three horizontal competitive forces (Threat of Substitute Products or services, the threat of new entrants and rivalry among existing firms) and two vertical forces (Bargaining power of buyers and bargaining power of suppliers).

These forces shape the competition within any industry. The overall industry competitiveness declines when these forces reduce profitability. Porter found SWOT analysis lacking in rigour. Many new companies use the Porter Five (5) Forces Model to decide whether it is profitable to enter in a particular industry.

Here is the pictorial presentation of the Porter Five (5) Forces Model:

Tamago-ya of Japan Delivering Lunch Boxes to Your Work Porter Five (5) Forces Analysis

Application of this model can help Tamago-ya of Japan Delivering Lunch Boxes to Your Work to determine the industry attractiveness and understand its competitive positioning in the market. The analysis can also be used to make some strategically wise decisions that could improve the performance of Tamago-ya of Japan Delivering Lunch Boxes to Your Work and ensure long-term survival.

Threats of new entrants

Threat of new entrants reflects how new market players impose threats to the existing market players. If the industry will be profitable and barriers to enter the industry will be low, it will attract more players and hence, the threat of new entrants. will be high.

Here are some factors that reduce the threat of new entrants for Tamago-ya of Japan Delivering Lunch Boxes to Your Work:

Entry in the industry requires substantial capital and resource investment. This force also loses the strength if product differentiation is high and customers place high importance to the unique experience.
Tamago-ya of Japan Delivering Lunch Boxes to Your Work will face the low threat of new entrants if existing regulatory framework imposes certain challenges to the new firms interested to enter in the market. In this case, new players will be required to fulfil strict, time consuming regulatory requirements, which may discourage some players from entering the market.
The threat will be low if psychological switching cost for consumers is high and existing brands have established a loyal customer base.
New entrants will be discouraged if access to the distribution channels is restricted.

Tamago-ya of Japan Delivering Lunch Boxes to Your Work will be facing high new entrants threat if

Existing regulations support the entry of new players.
Consumers can easily switch the brands due to weak/no brand loyalty.
Initial capital investment is high.
Building a distribution network is easy for new players.
Retaliation from the existing market players is not a discouraging factor.

How Tamago-ya of Japan Delivering Lunch Boxes to Your Work can tackle the Threat of New Entrants?

Tamago-ya of Japan Delivering Lunch Boxes to Your Work can develop brand loyalty by working on customer relationship management. It will raise psychological switching costs.
It can develop long-term contractual relationships with distributors to widen access to the target market.
Tamago-ya of Japan Delivering Lunch Boxes to Your Work can also an investment in research and development activities, get valuable customer data and introduce innovative products/services to set strong differentiation basis.

Threat of Substitute Products or services

The availability of substitute products or services makes the competitive environment challenging for Tamago-ya of Japan Delivering Lunch Boxes to Your Work and other existing players. High substitute threat shows that customers can use alternative products/services from other industries to meet their needs. Various factors determine the intensity of this threat for Tamago-ya of Japan Delivering Lunch Boxes to Your Work

The Threat of Substitute Products or services increases when;

A cheaper substitute product/service is available from another industry
The psychological switching costs of moving from industry to substitute products are low.
Substitute product offers the same or even superior quality and performance as offered by Tamago-ya of Japan Delivering Lunch Boxes to Your Work’s product.

However, this threat is substantially low for Tamago-ya of Japan Delivering Lunch Boxes to Your Work when;

The switching cost of using the substitute product is high (due to high psychological costs or higher economic costs)
Customers cannot derive the same utility (in terms of quality and performance) from substitute product as they derive from the Tamago-ya of Japan Delivering Lunch Boxes to Your Work’s product.

How Tamago-ya of Japan Delivering Lunch Boxes to Your Work can tackle the Threat of Substitute Products or services?

Tamago-ya of Japan Delivering Lunch Boxes to Your Work can reduce the Threat of Substitute Products or services by clearly emphasising how its offered product/service is better than the available substitutes.
It should provide convincing reasons to the customers by offering a better experience and high value for money.
It can raise switching costs by working on loyalty.
Lastly, it can improve the quality, maximise value for money and set strong differentiation basis to discourage customers from using the substitute product.

Rivalry among existing firms

The Rivalry among existing firms shows the number of competitors that give tough competition to the Tamago-ya of Japan Delivering Lunch Boxes to Your Work High rivalry shows Tamago-ya of Japan Delivering Lunch Boxes to Your Work can face strong pressure from the rival firms, which can limit each other’s growth potential. Profitability in such industries is low as firms adopt aggressive targeting and pricing strategies against each other.

The Rivalry among existing firms will be low for Tamago-ya of Japan Delivering Lunch Boxes to Your Work if;

There are only a limited number of players in the market
The industry is growing at a fast rate
There is a clear market leader
The products are highly differentiated, and each market player targets different sub-segments
The economic/psychological switching costs for consumers are high.
The exit barriers are low, which means firms can easily leave the industry without incurring huge losses.

Similarly, there are some factors that increase the Rivalry among existing firms for Tamago-ya of Japan Delivering Lunch Boxes to Your Work For example, the company will face intense Rivalry among existing firms if market players are strategically diverse and target the same market. The rivalry will also be intense if customers are not loyal with existing brands and it is easier to attract others’ customers due to low switching costs. Competitors with equal size and offering undifferentiated products with slow industry growth tend to adopt aggressive strategies against each other. These all factors make the Rivalry among existing firms a major strategic concern for Tamago-ya of Japan Delivering Lunch Boxes to Your Work

How Tamago-ya of Japan Delivering Lunch Boxes to Your Work can tackle the Rivalry among existing firms?

Tamago-ya of Japan Delivering Lunch Boxes to Your Work should focus on the implicit needs and expectations of its customers to strengthen the differentiation basis. It should raise switching costs by developing long-term customer relationships. The organisation should also invest in research and development activities to identify new customer segments. In some cases, collaborating with competitors can be mutually beneficial. The organisation can look for this option as well.

Bargaining Power of Suppliers

Bargaining power of suppliers in the Porter 5 force model reflects the pressure exerted by suppliers on business organisations by adopting different tactics like reducing the product availability, reducing the quality or increasing the prices. When suppliers have strong bargaining power, it costs the buyers- (business organisations). Moreover, high supplier bargaining power can increase the competition in the industry and lower the profit and growth potential for Tamago-ya of Japan Delivering Lunch Boxes to Your Work Similarly, weak supplier power can make the industry more attractive due to high profitability and growth potential.

Bargaining power of suppliers will be high for Tamago-ya of Japan Delivering Lunch Boxes to Your Work if:

Suppliers have concentrated into a specific region, and their concentration is higher than their buyers.
This force is particularly strong when the cost to switch from one supplier to other is high for buyers (for example, due to contractual relationships).
When suppliers are few and demand for their offered product is high, it strengthens the suppliers’ position against Tamago-ya of Japan Delivering Lunch Boxes to Your Work
Suppliers’ forward integration weakens the Tamago-ya of Japan Delivering Lunch Boxes to Your Work’s position as they also become the competitors in that area.
If Tamago-ya of Japan Delivering Lunch Boxes to Your Work is not well educated, does not have adequate market knowledge and lacks the price sensitivity, it automatically strengthens the suppliers' position against the organisation.
Other factors that increase the suppliers’ bargaining power include-high product differentiation offered by suppliers, Tamago-ya of Japan Delivering Lunch Boxes to Your Work making only a small proportion of suppliers’ overall sales and unavailability of the substitute products.

Contrarily, the bargaining power of suppliers will be low for Tamago-ya of Japan Delivering Lunch Boxes to Your Work if:

Suppliers are not concentrated
Switching costs are low
Product lacks differentiation
Substitute products are available
Tamago-ya of Japan Delivering Lunch Boxes to Your Work is highly price sensitive and has adequate market knowledge
There is no threat of forward integration by suppliers.

How Tamago-ya of Japan Delivering Lunch Boxes to Your Work can tackle the Bargaining Power of Suppliers?

Tamago-ya of Japan Delivering Lunch Boxes to Your Work can strengthen its position against suppliers by decreasing the dependency on one or a few suppliers. It will increase its price sensitivity. Developing the long-term contractual relationships with suppliers from different regions not only lowers their bargaining power but also allows Tamago-ya of Japan Delivering Lunch Boxes to Your Work to improve its supply chain efficiency. Finally, Tamago-ya of Japan Delivering Lunch Boxes to Your Work can find the alternate ways of producing the product if product demand is high enough and the firm has required competencies and expertise. However, it requires detailed cost-benefit analysis to determine its feasibility. Product redesign and diversification of the product lines can also help the organisation reduce the suppliers’ power in the market.

Bargaining Power of Buyers

Bargaining power of buyers indicates the pressure that customers exert on the business organisations to get high quality products at affordable prices with excellent customer service. This force directly influences the Tamago-ya of Japan Delivering Lunch Boxes to Your Work’s ability to accomplish the business objectives. Strong bargaining power lowers profitability and makes the industry more competitive. Whereas, when buyer power is weak, it makes the industry less competitive and increase the profitability and growth opportunities for Tamago-ya of Japan Delivering Lunch Boxes to Your Work

There are some factors that increase the bargaining power of buyers:

A more concentrated customer base increases their bargaining power against Tamago-ya of Japan Delivering Lunch Boxes to Your Work
Buyer power will also be high if there are few in number whereas a number of sellers (business organisations) are too many.
Low switching costs (economic and psychological) also increase the buyers’ bargaining power.
In case of corporate customers, their ability to do backward integration strengthen their position in the market. Backward integration shows the buyers' ability to produce the products themselves instead of purchasing them from Tamago-ya of Japan Delivering Lunch Boxes to Your Work
Consumers’ price sensitivity, high market knowledge and purchasing standardised products in large volumes also increase the buyers' bargaining power.

Some factors that decrease the bargaining power of buyers include lower customer concentration (means the customer base is geographically dispersed), customers’ inability to integrate backwards, low price sensitivity, lower market knowledge, high switching costs and purchasing customised products in small volumes.

How Tamago-ya of Japan Delivering Lunch Boxes to Your Work can tackle the Bargaining Power of Buyers?

Tamago-ya of Japan Delivering Lunch Boxes to Your Work can manage the bargaining power of buyers by increasing and diversifying their customer base. It can be done by introducing new products, targeting new market segments and adopting the product diversification strategies. Marketing and promotional strategies can also be helpful in this regard. Building loyalty by embedding innovation and offering excellent customer experience can raise the switching costs, which will ultimately reduce their bargaining power. Tamago-ya of Japan Delivering Lunch Boxes to Your Work can adopt these strategies to strengthen its competitive positioning in the market.

Porter 5 force model implications

The application of Porter five (5) forces model in real-world context allows organisations to .make wise strategic decisions. Impact and importance of each of the five forces is context dependent. By using Five Force analysis, Tamago-ya of Japan Delivering Lunch Boxes to Your Work can determine the industry attractiveness, make effective entry/exit decisions and assess the influence of these forces on their own business and competitors. Moreover, the dynamic analysis of this model can reveal important information. For example, Tamago-ya of Japan Delivering Lunch Boxes to Your Work can combine the Porter 5 force model with PESTEL framework to determine the industry’s potential future attractiveness. In some cases, companies do not have the required information to analyse five forces. In such a scenario, the analysis can be conducted with the help of assumptions. Mostly, consultants consider this model as a starting point, and other frameworks (like PESTEL and Value Chain) are used in conjunction for a better understanding of the external environment.

Argyres, N., & McGahan, A. M. (2002). An interview with Michael Porter. Academy of Management Perspectives, 16(2), 43-52.

Bartusková, T., & Kresta, A. (2015). Application of AHP method in external strategic analysis of the selected organisation. Procedia Economics and Finance, 30, 146-154.

Bose, R. (2008). Competitive intelligence process and tools for intelligence analysis. Industrial management & data systems, 108(4), 510-528.

E. Dobbs, M. (2014). Guidelines for applying Porter's five forces framework: a set of industry analysis templates. Competitiveness Review, 24(1), 32-45.

Grundy, T. (2006). Rethinking and reinventing Michael Porter's five forces model. Strategic Change, 15(5), 213-229.

Manteghi, N., & Zohrabi, A. (2011). A proposed comprehensive framework for formulating strategy: a Hybrid of balanced scorecard, SWOT analysis, Porter's generic strategies and Fuzzy quality function deployment. Procedia-Social and Behavioral Sciences, 15, 2068-2073.

Porter, M. E. (2008). The five competitive forces that shape strategy. Harvard business review, 86(1), 78-93.

Utami, R. M., & Lantu, D. C. (2014). Development competitiveness model for small-medium enterprises among the creative industry in bandung. Procedia-Social and Behavioral Sciences, 115, 305-323.

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Williams, B., & Figueiredo, J. (2014). Lessons from an innovation-leader and tools to learn them. Journal of Industrial Engineering and Management, 7(4), 932-960.

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Case Study Solutions

Tamago-ya of Japan: Delivering Lunch Boxes to Your Work

Subjects Covered Customer service Demand analysis Distribution planning Family-owned businesses Logistics Production planning Supply chain management

by Jin Whang, Shinya Fushimi, Jason Kaminsky, Veronica Rocha, John Tsou

Source: Stanford Graduate School of Business

11 pages. Publication Date: Sep 09, 2007. Prod. #: GS60-PDF-ENG

Tamago-ya of Japan: Delivering Lunch Boxes to Your Work Harvard Case Study Solution and HBR and HBS Case Analysis

Clients Who Bought This Case Solution Also Bought:

Tamagoya of Japan Delivering Lunch Boxes to Your Work

Harvard Case Studies

Tamagoya of Japan Delivering Lunch Boxes to Your Work Case Study Solution & Analysis

In most courses studied at Harvard Business schools, students are provided with a case study. Major HBR cases concerns on a whole industry, a whole organization or some part of organization; profitable or non-profitable organizations. Student’s role is to analyze the case and diagnose the situation, identify the problem and then give appropriate recommendations and steps to be taken.

To make a detailed case analysis, student should follow these steps:

STEP 1: Reading Up Harvard Case Study Method Guide:

Case study method guide is provided to students which determine the aspects of problem needed to be considered while analyzing a case study. It is very important to have a thorough reading and understanding of guidelines provided. However, poor guide reading will lead to misunderstanding of case and failure of analyses. It is recommended to read guidelines before and after reading the case to understand what is asked and how the questions are to be answered. Therefore, in-depth understanding f case guidelines is very important.

Harvard Case Study Solutions

STEP 2: Reading The Tamagoya of Japan Delivering Lunch Boxes to Your Work Harvard Case Study:

To have a complete understanding of the case, one should focus on case reading. It is said that case should be read two times. Initially, fast reading without taking notes and underlines should be done. Initial reading is to get a rough idea of what information is provided for the analyses. Then, a very careful reading should be done at second time reading of the case. This time, highlighting the important point and mark the necessary information provided in the case. In addition, the quantitative data in case, and its relations with other quantitative or qualitative variables should be given more importance. Also, manipulating different data and combining with other information available will give a new insight. However, all of the information provided is not reliable and relevant.

When having a fast reading, following points should be noted:

Nature of organization
Nature if industry in which organization operates.
External environment that is effecting organization
Problems being faced by management
Identification of communication strategies.
Any relevant strategy that can be added.
Control and out-of-control situations.

When reading the case for second time, following points should be considered:

Decisions needed to be made and the responsible Person to make decision.
Objectives of the organization and key players in this case.
The compatibility of objectives. if not, their reconciliations and necessary redefinition.
Sources and constraints of organization from meeting its objectives.

After reading the case and guidelines thoroughly, reader should go forward and start the analyses of the case.

STEP 3: Doing The Case Analysis Of Tamagoya of Japan Delivering Lunch Boxes to Your Work:

To make an appropriate case analyses, firstly, reader should mark the important problems that are happening in the organization. There may be multiple problems that can be faced by any organization. Secondly, after identifying problems in the company, identify the most concerned and important problem that needed to be focused.

Firstly, the introduction is written. After having a clear idea of what is defined in the case, we deliver it to the reader. It is better to start the introduction from any historical or social context. The challenging diagnosis for Tamagoya of Japan Delivering Lunch Boxes to Your Work and the management of information is needed to be provided. However, introduction should not be longer than 6-7 lines in a paragraph. As the most important objective is to convey the most important message for to the reader.

After introduction, problem statement is defined. In the problem statement, the company’s most important problem and constraints to solve these problems should be define clearly. However, the problem should be concisely define in no more than a paragraph. After defining the problems and constraints, analysis of the case study is begin.

STEP 4: SWOT Analysis of the Tamagoya of Japan Delivering Lunch Boxes to Your Work HBR Case Solution:

SWOT analysis helps the business to identify its strengths and weaknesses, as well as understanding of opportunity that can be availed and the threat that the company is facing. SWOT for Tamagoya of Japan Delivering Lunch Boxes to Your Work is a powerful tool of analysis as it provide a thought to uncover and exploit the opportunities that can be used to increase and enhance company’s operations. In addition, it also identifies the weaknesses of the organization that will help to be eliminated and manage the threats that would catch the attention of the management.

This strategy helps the company to make any strategy that would differentiate the company from competitors, so that the organization can compete successfully in the industry. The strengths and weaknesses are obtained from internal organization. Whereas, the opportunities and threats are generally related from external environment of organization. Moreover, it is also called Internal-External Analysis.

In the strengths, management should identify the following points exists in the organization:

Advantages of the organization
Activities of the company better than competitors.
Unique resources and low cost resources company have.
Activities and resources market sees as the company’s strength.
Unique selling proposition of the company.

WEAKNESSES:

Improvement that could be done.
Activities that can be avoided for Tamagoya of Japan Delivering Lunch Boxes to Your Work.
Activities that can be determined as your weakness in the market.
Factors that can reduce the sales.
Competitor’s activities that can be seen as your weakness.

OPPORTUNITIES:

Good opportunities that can be spotted.
Interesting trends of industry.
Change in technology and market strategies
Government policy changes that is related to the company’s field
Changes in social patterns and lifestyles.
Local events.

Following points can be identified as a threat to company:

Company’s facing obstacles.
Activities of competitors.
Product and services quality standards
Threat from changing technologies
Financial/cash flow problems
Weakness that threaten the business.

Following points should be considered when applying SWOT to the analysis:

Precise and verifiable phrases should be sued.
Prioritize the points under each head, so that management can identify which step has to be taken first.
Apply the analyses at proposed level. Clear yourself first that on what basis you have to apply SWOT matrix.
Make sure that points identified should carry itself with strategy formulation process.
Use particular terms (like USP, Core Competencies Analyses etc.) to get a comprehensive picture of analyses.

STEP 5: PESTEL/ PEST Analysis of Tamagoya of Japan Delivering Lunch Boxes to Your Work Case Solution:

Pest analyses is a widely used tool to analyze the Political, Economic, Socio-cultural, Technological, Environmental and legal situations which can provide great and new opportunities to the company as well as these factors can also threat the company, to be dangerous in future.

Pest analysis is very important and informative. It is used for the purpose of identifying business opportunities and advance threat warning. Moreover, it also helps to the extent to which change is useful for the company and also guide the direction for the change. In addition, it also helps to avoid activities and actions that will be harmful for the company in future, including projects and strategies.

To analyze the business objective and its opportunities and threats, following steps should be followed:

Brainstorm and assumption the changes that should be made to organization. Answer the necessary questions that are related to specific needs of organization
Analyze the opportunities that would be happen due to the change.
Analyze the threats and issues that would be caused due to change.
Perform cost benefit analyses and take the appropriate action.

Pest analysis

PEST FACTORS:

Next political elections and changes that will happen in the country due to these elections
Strong and powerful political person, his point of view on business policies and their effect on the organization.
Strength of property rights and law rules. And its ratio with corruption and organized crimes. Changes in these situation and its effects.
Change in Legislation and taxation effects on the company
Trend of regulations and deregulations. Effects of change in business regulations
Timescale of legislative change.
Other political factors likely to change for Tamagoya of Japan Delivering Lunch Boxes to Your Work.

ECONOMICAL:

Position and current economy trend i.e. growing, stagnant or declining.
Exchange rates fluctuations and its relation with company.
Change in Level of customer’s disposable income and its effect.
Fluctuation in unemployment rate and its effect on hiring of skilled employees
Access to credit and loans. And its effects on company
Effect of globalization on economic environment
Considerations on other economic factors

SOCIO-CULTURAL:

Change in population growth rate and age factors, and its impacts on organization.
Effect on organization due to Change in attitudes and generational shifts.
Standards of health, education and social mobility levels. Its changes and effects on company.
Employment patterns, job market trend and attitude towards work according to different age groups.

case study solutions

Social attitudes and social trends, change in socio culture an dits effects.
Religious believers and life styles and its effects on organization
Other socio culture factors and its impacts.

TECHNOLOGICAL:

Any new technology that company is using
Any new technology in market that could affect the work, organization or industry
Access of competitors to the new technologies and its impact on their product development/better services.
Research areas of government and education institutes in which the company can make any efforts
Changes in infra-structure and its effects on work flow
Existing technology that can facilitate the company
Other technological factors and their impacts on company and industry

These headings and analyses would help the company to consider these factors and make a “big picture” of company’s characteristics. This will help the manager to take the decision and drawing conclusion about the forces that would create a big impact on company and its resources.

STEP 6: Porter’s Five Forces/ Strategic Analysis Of The Tamagoya of Japan Delivering Lunch Boxes to Your Work Case Study:

To analyze the structure of a company and its corporate strategy, Porter’s five forces model is used. In this model, five forces have been identified which play an important part in shaping the market and industry. These forces are used to measure competition intensity and profitability of an industry and market.

porter’s five forces model

These forces refers to micro environment and the company ability to serve its customers and make a profit. These five forces includes three forces from horizontal competition and two forces from vertical competition. The five forces are discussed below:

THREAT OF NEW ENTRANTS:
as the industry have high profits, many new entrants will try to enter into the market. However, the new entrants will eventually cause decrease in overall industry profits. Therefore, it is necessary to block the new entrants in the industry. following factors is describing the level of threat to new entrants:
Barriers to entry that includes copy rights and patents.
High capital requirement
Government restricted policies
Switching cost
Access to suppliers and distributions
Customer loyalty to established brands.
THREAT OF SUBSTITUTES:
this describes the threat to company. If the goods and services are not up to the standard, consumers can use substitutes and alternatives that do not need any extra effort and do not make a major difference. For example, using Aquafina in substitution of tap water, Pepsi in alternative of Coca Cola. The potential factors that made customer shift to substitutes are as follows:
Price performance of substitute
Switching costs of buyer
Products substitute available in the market
Reduction of quality
Close substitution are available
DEGREE OF INDUSTRY RIVALRY:
the lesser money and resources are required to enter into any industry, the higher there will be new competitors and be an effective competitor. It will also weaken the company’s position. Following are the potential factors that will influence the company’s competition:
Competitive advantage
Continuous innovation
Sustainable position in competitive advantage
Level of advertising
Competitive strategy
BARGAINING POWER OF BUYERS:
it deals with the ability of customers to take down the prices. It mainly consists the importance of a customer and the level of cost if a customer will switch from one product to another. The buyer power is high if there are too many alternatives available. And the buyer power is low if there are lesser options of alternatives and switching. Following factors will influence the buying power of customers:
Bargaining leverage
Switching cost of a buyer
Buyer price sensitivity
Competitive advantage of company’s product
BARGAINING POWER OF SUPPLIERS:
this refers to the supplier’s ability of increasing and decreasing prices. If there are few alternatives o supplier available, this will threat the company and it would have to purchase its raw material in supplier’s terms. However, if there are many suppliers alternative, suppliers have low bargaining power and company do not have to face high switching cost. The potential factors that effects bargaining power of suppliers are the following:
Input differentiation
Impact of cost on differentiation
Strength of distribution centers
Input substitute’s availability.

STEP 7: VRIO Analysis of Tamagoya of Japan Delivering Lunch Boxes to Your Work:

Vrio analysis for Tamagoya of Japan Delivering Lunch Boxes to Your Work case study identified the four main attributes which helps the organization to gain a competitive advantages. The author of this theory suggests that firm must be valuable, rare, imperfectly imitable and perfectly non sustainable. Therefore there must be some resources and capabilities in an organization that can facilitate the competitive advantage to company. The four components of VRIO analysis are described below: VALUABLE: the company must have some resources or strategies that can exploit opportunities and defend the company from major threats. If the company holds some value then answer is yes. Resources are also valuable if they provide customer satisfaction and increase customer value. This value may create by increasing differentiation in existing product or decrease its price. Is these conditions are not met, company may lead to competitive disadvantage. Therefore, it is necessary to continually review the Tamagoya of Japan Delivering Lunch Boxes to Your Work company’s activities and resources values. RARE: the resources of the Tamagoya of Japan Delivering Lunch Boxes to Your Work company that are not used by any other company are known as rare. Rare and valuable resources grant much competitive advantages to the firm. However, when more than one few companies uses the same resources and provide competitive parity are also known as rare resources. Even, the competitive parity is not desired position, but the company should not lose its valuable resources, even they are common. COSTLY TO IMITATE : the resources are costly to imitate, if other organizations cannot imitate it. However, imitation is done in two ways. One is duplicating that is direct imitation and the other one is substituting that is indirect imitation. Any firm who has valuable and rare resources, and these resources are costly to imitate, have achieved their competitive advantage. However, resources should also be perfectly non sustainable. The reasons that resource imitation is costly are historical conditions, casual ambiguity and social complexity. ORGANIZED TO CAPTURE VALUE : resources, itself, cannot provide advantages to organization until it is organized and exploit to do so. A firm (like Tamagoya of Japan Delivering Lunch Boxes to Your Work) must organize its management systems, processes, policies and strategies to fully utilize the resource’s potential to be valuable, rare and costly to imitate.

STEP 8: Generating Alternatives For Tamagoya of Japan Delivering Lunch Boxes to Your Work Case Solution:

After completing the analyses of the company, its opportunities and threats, it is important to generate a solution of the problem and the alternatives a company can apply in order to solve its problems. To generate the alternative of problem, following things must to be kept in mind:

Realistic solution should be identified that can be operated in the company, with all its constraints and opportunities.
as the problem and its solution cannot occur at the same time, it should be described as mutually exclusive
it is not possible for a company to not to take any action, therefore, the alternative of doing nothing is not viable.
Student should provide more than one decent solution. Providing two undesirable alternatives to make the other one attractive is not acceptable.

Once the alternatives have been generated, student should evaluate the options and select the appropriate and viable solution for the company.

STEP 9: Selection Of Alternatives For Tamagoya of Japan Delivering Lunch Boxes to Your Work Case Solution:

It is very important to select the alternatives and then evaluate the best one as the company have limited choices and constraints. Therefore to select the best alternative, there are many factors that is needed to be kept in mind. The criteria’s on which business decisions are to be selected areas under:

Improve profitability
Increase sales, market shares, return on investments
Customer satisfaction
Brand image
Corporate mission, vision and strategy
Resources and capabilities

Alternatives should be measures that which alternative will perform better than other one and the valid reasons. In addition, alternatives should be related to the problem statements and issues described in the case study.

STEP 10: Evaluation Of Alternatives For Tamagoya of Japan Delivering Lunch Boxes to Your Work Case Solution:

If the selected alternative is fulfilling the above criteria, the decision should be taken straightforwardly. Best alternative should be selected must be the best when evaluating it on the decision criteria. Another method used to evaluate the alternatives are the list of pros and cons of each alternative and one who has more pros than cons and can be workable under organizational constraints.

STEP 11: Recommendations For Tamagoya of Japan Delivering Lunch Boxes to Your Work Case Study (Solution):

There should be only one recommendation to enhance the company’s operations and its growth or solving its problems. The decision that is being taken should be justified and viable for solving the problems.

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Tamago-Ya of Japan: Delivering Lunch Boxes to Your Work
Tamago-ya is a family-owned business located in Tokyo, Japan. The company has captured a unique position in the market of selling pre-packaged lunch boxes to business professionals, by maintaining high quality and reliable delivery. In order for Tamago-ya to guarantee such a high level of customer service, it has created an operational culture ...
Tamago-ya of Japan: Delivering Lunch Boxes to Your Work Case Study
The Tamago-ya of Japan: Delivering Lunch Boxes to Your Work case study solution requires the MBA, EMBA, executive, professional to have a deep understanding of various strategic management tools such as SWOT Analysis, PESTEL Analysis / PEST Analysis / STEP Analysis, Porter Five Forces Analysis, Go To Market Strategy, BCG Matrix Analysis, Porter ...
Tamago-ya Case Study Analysis by Lester Cruz on Prezi
By 2007, Tamago-ya was unique in that: 1) low price of JPY430, or US$3.60. 3) "loss ratio" of 0.06 percent or 42 lunch boxes left over for 70,000 total productions a day. Product. Tamago-ya offered only one menu per day. fixed its menus 14 days in advance and published.
Hafeez read -Tamago-ya of Japan
$1=92 Japanese yen is assumed throughout the case. 5 Tamago-ya had incidental businesses such as a catering service. It employed 800 people and its revenue was JPY9,000 million, or $97 million when these were consolidated. Tamago-ya of Japan: Delivering Lunch Boxes to Your Work GS-60 p. 2. By 2010, Tamago-ya was unique in that:
Tamago-ya of Japan: Delivering Lunch Boxes to Your Work Harvard Case
Tamago-I is a family run business located in Tokyo, Japan. The company has captured a unique position in the market of sales of finished lunch boxes to business professionals, while maintaining high quality and delivery reliability. To Tamago-I to ensure a high level of customer service, it has created an operational culture where those who deliver orders to participate in the evaluation of ...
Tamago-ya of Japan: Delivering Lunch Boxes to Your Work Porter Value
The Tamago-ya of Japan: Delivering Lunch Boxes to Your Work (referred as "Tamago Ya" from here on) case study provides evaluation & decision scenario in field of Technology & Operations. It also touches upon business topics such as - Marketing Mix, Product, Price, Place, Promotion, 4P, Customer service, Manufacturing, Supply chain.
Tamago-ya of Japan Delivering Lunch Boxes to Your Work Case Analysis
The case solution first identifies the central issue to the Tamago-ya of Japan Delivering Lunch Boxes to Your Work case study, and the relevant stakeholders affected by this issue. This is known as the problem identification stage. After this, the relevant tools and models are used, which help in the case study analysis and case study solution.
Tamago-ya of Japan: Delivering Lunch Boxes to Your Work Case Study
Step 2 - Reading the Tamago-ya of Japan: Delivering Lunch Boxes to Your Work HBR Case Study. To write an emphatic case study analysis and provide pragmatic and actionable solutions, you must have a strong grasps of the facts and the central problem of the HBR case study. Begin slowly - underline the details and sketch out the business case ...
Tamago-ya of Japan: Delivering Lunch Boxes to Your Work Blue Ocean
The Tamago-ya of Japan: Delivering Lunch Boxes to Your Work (referred as "Tamago Ya" from here on) case study provides evaluation & decision scenario in field of Technology & Operations. It also touches upon business topics such as - Marketing Mix, Product, Price, Place, Promotion, 4P, Customer service, Manufacturing, Supply chain.
Tamago-ya of Japan: Delivering Lunch Boxes to Your Work Case Study
Tamago-ya to ensure a high level of customer service, created a work culture in which they provide orders are also undertaken to assess customer demand and feedback, which provide food must be able to respond to changes in demand on a daily basis, and those who plan the timing of production and distribution must anticipate and address in real ...
Tamago-ya of Japan: Delivering Lunch Boxes to Your Work Case Study
Solved Tamago-ya of Japan: Delivering Lunch Boxes to Your Work case study solution include SWOT Analysis, PESTEL Analysis, VRIO Analysis, Porter Five Forces Analysis & Value Chain Analysis, BCG Growth Share Analysis. Jin Whang, Shinya Fushimi, Jason Kaminsky, Veronica Rocha focus on Technology & Operations and Customer service, Manufacturing, Supply chain.
Tamago-ya of Japan: Delivering Lunch Boxes to Your Work SWOT Analysis
Tamago-ya of Japan: Delivering Lunch Boxes to Your Work "referred as Tamago Ya in this analysis " is a Harvard Business Review (HBR) case study used for MBA & EMBA programs. It is written by Jin Whang, Shinya Fushimi, Jason Kaminsky, Veronica Rocha and deals with topics in areas such as Technology & Operations Customer service, Manufacturing ...
Tamago-ya of Japan: Delivering Lunch Boxes to Your Work
Tamago-ya is a family-owned business located in Tokyo, Japan. The company has captured a unique position in the market of selling pre-packaged lunch boxes to business professionals by maintaining high quality and reliable delivery. In order for Tamago-ya to guarantee such a high level of customer service, it has created an operational culture wherein those who deliver orders also engage in ...
Tamago-ya of Japan: Delivering Lunch Boxes to Your Work Change
Step 1 - Establish a sense of urgency. What are areas that require urgent change management efforts in the " Tamago-ya of Japan: Delivering Lunch Boxes to Your Work " case study. Some of the areas that require urgent changes are - organizing sales force to meet competitive realities, building new organizational structure to enter new ...
Tamago-ya of Japan Delivering Lunch Boxes to Your Work
Discounted cash flow (DCF) is a Tamago-ya of Japan Delivering Lunch Boxes to Your Work valuation method used to estimate the value of an investment based on its future cash flows. For a better presentation of your finance case solution, it is recommended to use Tamago-ya of Japan Delivering Lunch Boxes to Your Work excel for the DCF analysis.
Tamago-ya of Japan: Delivering Lunch Boxes to Your Work Case Analysis
Subjects Covered Customer service Demand analysis Distribution planning Family-owned businesses Logistics Production planning Supply chain management. by Jin Whang, Shinya Fushimi, Jason Kaminsky, Veronica Rocha, John Tsou. Source: Stanford Graduate School of Business. 11 pages. Publication Date: Sep 09, 2007. Prod. #: GS60-PDF-ENG. Tamago-ya of Japan: Delivering Lunch Boxes to Your Work ...
Tamago-ya of Japan Delivering Lunch Boxes to Your Work
By using Five Force analysis, Tamago-ya of Japan Delivering Lunch Boxes to Your Work can determine the industry attractiveness, make effective entry/exit decisions and assess the influence of these forces on their own business and competitors. Moreover, the dynamic analysis of this model can reveal important information.
Tamago-ya of Japan: Delivering Lunch Boxes to ...
Subjects Covered Customer service Demand analysis Distribution planning Family-owned businesses Logistics Production planning Supply chain management. by Jin Whang, Shinya Fushimi, Jason Kaminsky, Veronica Rocha, John Tsou. Source: Stanford Graduate School of Business. 11 pages. Publication Date: Sep 09, 2007. Prod. #: GS60-PDF-ENG. Tamago-ya of Japan: Delivering Lunch Boxes to Your Work ...
Tamagoya of Japan Delivering Lunch Boxes to Your Work Case Study
To make a detailed case analysis, student should follow these steps: STEP 1: Reading Up Harvard Case Study Method Guide: Case study method guide is provided to students which determine the aspects of problem needed to be considered while analyzing a case study. It is very important to have a thorough reading and understanding of guidelines ...

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